AFP PHOTO / PATRICK KOVARIKPATRICK KOVARIK/AFP/Getty ImagesĪ model presents a creation by German designer Karl Lagerfeld as part of his Fall/Winter 2014-2015 women’s ready-to-wear collection for French fashion house Chanel at the Grand Palais transformed into a “Chanel Shopping Center” during Paris Fashion Week March 4, 2014. Presenting below a snapshot of the Chanel Grocery Runway Show:Ī model presents a creation for Chanel during the 2014/2015 Autumn/Winter ready-to-wear collection fashion show, on Maat the Grand Palais in Paris. The show was an Instagram frenzy which had even the most straight faces in fashion delighted. The audiences at the show explored the supermarket aisles full of real, Chanel-branded groceries, produce, hardware, even fine meats and cheeses.Įach item selling at the Chanel Shopping Center was a thoughtful homage to the storied brand: Coco Flakes, Délices de Gabrielle, spirits named after each Metiers d'Arts collection, cleaning supplies covered in their famous chains, the list goes on. The fashion show brought together two pertinent aspects of a woman’s life- fashion and groceries.Ĭelebrity singer and nouveau-mom Rihanna, model Carl Delevingne among others filled their Chanel-branded baskets at the supermarket. Lagerfeld staged his autumn/winter collection at a supermarket branded as ‘Chanel Shopping Center’. Indeed, the German designer who is also creative head of fashion brands Chanel and Fendi, made his own notes of music, when he clubbed fashion with food at his fashion show held in March this year. We all have to make our own tune” says the iconic fashion designer Karl Lagerfeld. NEW DELHI: “Fashion is like music: There are so many notes you need to play around with them.
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